Still not using TB.One because you can’t find the right platform or marketplace in our channel portfolio? Or you’d like to import product data via TB.One into your online shop? Then we’ve got good news for you: You can connect any target system to TB.One and centrally manage product data and stocks, no matter whether it’s for your shop or an external web shop. How? With a custom channel!

What’s a custom channel?

There are already more than 90 well-known marketplaces and platforms such as About You, Otto or Zalando in the Tradebyte channel portfolio. Our customers sell products on these channels via TB.One. Any target system which isn’t yet offered in the Tradebyte portfolio could become a custom channel. That might be the online shop of a brand or external target systems such as mobile apps or web shops. Tradebyte is flexible and able to implement any technical requirement you need. That means we can connect any of your desired channels to TB.One.

What advantages do you get from of a custom channel?

Through the connection of your custom channels with Tradebyte, TB.One becomes the centre of all your channels. Your product data are enriched in just one tool. The permanent synchronisation of your stock is another advantage. This avoids overselling your products. All of this means more efficient, simplified work for you. The implementation of your custom channel is usually completed very quickly, depending on how extensive the work is. Tradebyte caters to every one of your individual wishes. And the best thing is: The basic costs for standard adaptations are low!

How can I create a custom channel with Tradebyte?

If you would like a tailor-made channel, contact your account manager. Ideally, you can already provide the first information about the target system as well as the data exchange formats at this point. In a kick-off meeting, all the important information is retrieved. This clarifies whether the realisation of the custom channel as part of the Tradebyte standard is possible or whether a new interface has to be created. Afterwards, Tradebyte provides a cost assessment. As soon as all the relevant information is collected, your custom channel is implemented as quickly as possible.

Read more about the topic in our case study »Camp David invests in marketplace strategy« or get in touch with your contact partner at Tradebyte.